Math and logic puzzles that will make you think twice
How professor Rafif Srour is making math surprisingly fun.
How a semester in Finland transformed Marcelo’s perspective
Ever wondered what it’s like to drop everything and start fresh in a new country? It’s equal parts thrilling and terrifying—but always unforgettable.
The study-abroad effect: how a semester in Hong Kong changed one student’s outlook
Ever thought about going on an academic exchange? Final-year student Alicia Vera Peña discovered the value of this international adventure when she spent a semester abroad in Hong Kong.
Ever Wanted to Pit Your Wits Against a Robot AI Connect 4 player? Now’s Your Chance With VictorIA.
Clubs are one of the key parts of the diverse extracurricular activities on offer at IE University. The huge range of student-led clubs brings together like-minded members of the IE Community in pursuit of their passions. Whether sporting, artistic, academic or career-based, our clubs are the engine of the IE Experience—and we do everything we can to support their endeavors.
Bringing the Future Closer in the Robotics & AI Lab
Our Bachelor in Computer Science and Artificial Intelligence is designed to provide the skills, knowledge and experience that highly ambitious thinkers need to maximize their talent in tech and drive positive impact across industries. But just as in any other field, the cybersecurity specialists, robotics engineers, machine learning specialists and computer scientists of the future aren’t shaped through academic theory alone. Innovation develops faster, pushes further and challenges traditional thinking more readily when given the opportunity and resources to thrive.
The Bachelor in Data and Business Analytics: Taking Customization One Step Further With Two Career-Focused Tracks
The cutting-edge program is suitable for forward-thinking, analytical individuals who are pursuing careers in a wide range of data-related fields, preparing them to adapt to new trends in this fast-moving sector. However, we recognize that some students are aiming to enter more specialized areas—which is why the program also features two unique elective tracks. These […]
Using data to improve anything and everything
My name is Oriol Vall Serras and I’m based in Madrid, Spain. I consider myself to be a very analytical person by nature and a nerd at heart. I love mathematics and technology, and I was looking for a way to combine these passions. I decided to study the Bachelor in Data & Business Analytics […]
A global perspective on data science
As a Bachelor in Data and Business Analytics student, I’m passionate about leveraging the power of machine learning, data analytics and artificial intelligence to uncover hidden patterns and insights in data. My goal is to launch a career in this cutting-edge field, and I am always eager to stay on top of the latest trends […]
Connecting data to customers: how the Bachelor in Data & Business Analytics opened doors to a career in customer experience
For Paula García, data analytics isn’t just a dry academic subject—it’s all about connecting with people. Discover why Paula chose IE University, what she sees as the advantages of studying in Segovia, and how the skills and experience she gained prepared her for a career at a pioneering software company. Paula García is a graduate […]
Bringing innovation and creativity to a customer experience role
When I decided to pursue my bachelor’s degree, I was looking for a program that both blended business with analytics and aligned with my professional ambition to leverage data to guide the decision-making process. In the end, my experience at IE University was absolutely instrumental in preparing me for my professional career. Now, I’m a […]
From IE University to PepsiCo
At IE University, I initially enrolled in the Bachelor in Behavior and Social Sciences program. But after having better connected with the Bachelor in Data and Business Analytics classes, I changed my mind and my career path. Ultimately, I am a techie and enjoy the efficiency and ease of working on computers, so learning to […]
Combining analytical skills with creativity and business acumen
I’m originally from McClean, Virginia in the United States. After studying business at James Madison University in Virginia, while working part-time as a waitress in a diner, I decided to study the Bachelor in Data and Business Analytics at IE University. As I wasn’t sure where my skills could be best applied, I chose a […]
The Paris hackathon experience: Representing IE University at the forefront of tech innovation
The Paris Hackathon’s objective The Paris Hackathon gathers blockchain enthusiasts, entrepreneurs and developers to hack, build and network in an innovative space, developing cutting-edge blockchain technologies for an entire weekend. A blockchain is essentially an information recording system that makes hacking nearly impossible. Participants first obtain an in-depth understanding of such technology before building their […]
The Women Societies Alliance: Empowering women in business and STEM
I’m Angela Brito, a third-year student in the Bachelor in Data & Business Analytics at IE University. I chose to study at IE University because of its values in diversity and inclusivity, as well as its continuous drive to grow and innovate alongside our changing world. Pursuing a degree in STEM is like continuing my […]
Women in Business: A big club for big issues
Fourth-year Bachelor in Data and Business Analytics student Ángela Brito Gorriti is the club’s President for the Undergrad Chapter. She joined in her first year and says it’s been one of the best things she’s done at IE University. “It’s given me the chance to meet a lot of motivated girls like me who want […]
From Lisbon to Segovia: Laura Villax on her journey to IE University
I have lived in Lisbon, Portugal my whole life, but my international lifestyle started from birth. I am half Portuguese and half German, and attended a German school in Lisbon. Thanks to my upbringing, I speak Portuguese, German and English fluently, and am professionally proficient in Spanish and French. My older brother is a fourth-year […]
Science and technology are the foundations for our future
That said, we couldn’t have gotten to where we are today without science and technology. They’re the foundations for our future; enabling us to innovate and create new opportunities for growth. How do science and technology impact our world? Science and technology are everywhere. Everything in our world has been impacted by science and technology […]
The IE Sustainability Datathon in partnership with Ryanair
Science and technology are everywhere. They inform everything we do and our potential for the future. In order to adapt to our ever-changing world, we have to constantly innovate solutions to arising problems. The key to this innovation lies in science and technology. The IE Sustainability Datathon will allow students to take science and technology […]
How IE University alumni turned their startup, Bleane, from passion into reality
Frederic and Fatih also share a similar passion for innovative ideas and projects. In fact, when Frederic talked about this when introducing himself to the class, Fatih simply answered, “the same as him.” Together, they decided to turn their vision of Bleane into reality the very next day. Can you tell us a bit about […]
Abdul Salam: taking opportunities and pursuing his ambition
Originally from Karachi, the biggest city in Pakistan, Abdul Salam has made a home away home for himself at IE University. He’s currently pursuing a Dual Degree in Business Administration + Data & Business Analytics on his way to becoming an entrepreneur, while diving right into the IE University community and taking advantage of numerous […]
Rocío González Lantero reflects on how the Bachelor in Data and Business Analytics prepared her for a career at Inditex
We spoke with Rocío about her time at IE University, and her transformation in the Bachelor in Data and Business Analytics program. Here’s her story. What personal, academic and professional tips would you provide to future IE University students? Looking back on it, I recommend prospective students to trust themselves and the process. When I […]
Into the future with data: an interview with academic director Dr. Robert Polding
Robert has also put multiple years into academia, working as a professor in multiple top-flight institutions before finally making his way to IE University, where he is now the academic director of the Bachelor in Data and Business Analytics program. In recent years, the business landscape has undergone a massive evolution, driven mostly by innovation […]
Reaching out and diving in: Making friends and professional connections as an undergrad at IE University
Starting anew at university can be daunting, but undergrads Laura (fourth year, Bachelor in Communication & Digital Media), Rocio (third year, Bachelor in Data & Business Analytics) and Masa (third year, Bachelor in Behavior & Social Sciences) cannot stress enough how open and friendly the IE University campus is. One solid approach to integrating quickly […]
Blockchain, markets and investments: what future?
Blockchain technologies are so crucial because they can determine the future of many sectors. That’s why, when it comes to online trading today, we cannot fail to look at this within that context, going deeper to see far beyond the famous cryptocurrencies. To have a profitable future, with strong and stable investments, we must understand […]
IE University teams up with Microsoft Learn to promote digital training in AI, big data and the cloud
At IE University, we place enormous value on equipping our community members with the best tools and resources out there. That’s why we’re always on the lookout for partnerships with powerful platforms and corporations that will benefit our students, faculty and alumni. One of our most recent partnerships we’ve forged is with Microsoft Learn. This […]
Data in the Real World: Newset Datathon
Camila Barbagallo from Argentina, fourth-year students Rocio Lantero and Paula Garcia from Madrid—all Bachelor in Data and Business Analytics students—and Paula Fernández from Málaga, who is in her fourth year of the Bachelor in Behavioral and Social Sciences, have come together as a team after initially studying together as first-years. Having worked together on several […]
IE University signs agreement with Amazon’s Audible
IE University has signed a collaboration agreement with the Amazon company Audible to promote the creation and dissemination of audio content on different academic fields, including audiobooks, podcasts and even articles by the institution’s experts. This agreement goes a step further in IE University’s strategic commitment to Liquid Learning, a model that revolutionizes the learning […]
IEU LABS: Putting skills and knowledge into real-world practice
My name is Miguel Amengual. I am a first-year Bachelor in Data and Business Analytics student at IE University, at the Segovia Campus. If you were to ask me what the highlight of my first year has been, it would definitely be enrolling in the IEU Labs. The IEU Labs have tutored workplaces in which […]
The Mind Challenge: Using soft skills and analytics to solve real problems
Yet to succeed in business, possessing relevant skills and techniques alone is not enough. IE University’s humanistic values ensure our students develop strong communication, dynamic teamwork, and effective collaboration skills to make a lasting impact. Designed by professor Rafif Srour Daher who acts as the program academic director and the visionary of the bachelor, the […]
Life as a Young Woman in Technology
What I like most about the Bachelor in Data and Business Analytics is the focus on applying theoretical knowledge to real-world scenarios. Alongside our studies, we are assigned numerous projects which directly relate to current trends in the market or industry. As well as completing these projects in class, we also have the opportunity to […]
The Bachelor in Data and Business Analytics: Preparing global pioneers
The Bachelor in Data and Business Analytics is a perfect example of this. Aimed at individuals with a strong interest in analytics and critical-thinking capabilities, this hands-on program provides the tools to leverage the power of data to create value for companies and society. The expert knowledge of faculty members, together with the incomparable connections […]
Diversity: A way of life at IE University
I always wanted to be immersed in diverse environments with people from different cultures, backgrounds and nationalities, this was the reason I chose IE University.
Liquid Learning: the key to driving innovation in complex times
However, to adapt to constant change, IE University designed the Liquid Learning methodology: a new way of learning that combines synchronous and asynchronous sessions, as well as a hybrid classroom format for those who are not able to attend class in person. I must admit, I felt a bit lost in the beginning. Videoconferences, self-study […]
Professor Rafif Srour Daher on IE University’s Liquid Learning methodology
At IE University, our Liquid Learning model is designed to meet the latest educational challenges head on, bridging the gap between the physical and virtual and adding a humanistic, holistic approach for a transformational educational experience. Rafif Srour Daher, Academic Director of Data Science and Visualization for Business and Director of the Bachelor in Data […]
Information overload: how technology is changing the world
Information is everywhere. From smartphones to surveillance cameras, we are surrounded by data and knowledge. We can discover the answer to any question with a quick Google search and our daily online activity constantly contributed to this mountain of data.
Student-led presentation Never Get Lost in Random Forest is a success
They say that the best way to know if you truly understand something is to successfully teach it to others.
Government data: Untapped potential for social progress
The digital revolution has put data at center stage. Data analysis has allowed businesses to provide a more customer-centric service, transforming the way modern companies operate and drastically improving the experience for everyone involved.
Data and Business Analytics students presentation on Cohen’s kappa is a hit
Below, Joaquín Maroto, Qiji Xiang, and Ryan Daher tell us a bit more about their project on Cohen’s Kappa Coefficient.
Bachelor in Data and Business Analytics Speaker Series
Read on to discover more about Rocío González, Camila Barbagallo, and Paula García’s project on Bartlett’s test of sphericity.
5 career pathways with a Bachelor in Data and Business Analytics
One of the ways we help students land their dream jobs is by giving them the opportunity to do an internship in top multinational companies.
Brand new jobs you can get with a degree in Data Analytics
Data science is one of IEU’s most eminent bachelor programs.
Data is the current and future source of competitive advantage
Data provides businesses with endless, exciting opportunities to grow and outperform their biggest, baddest enemies.
Meet Camila, a student who is cultivating her passion
Get to know Camila Barbagallo, a Bachelor in Data and Business Analytics student, who came to IE University with a plan of study that has slightly changed thanks to the opportunities she has received while on campus.
The value of data in business decision-making
Embracing the power of big data and technology is an essential investment in the twenty-first century. It allows businesses to gather insights and uncover trends so that they can make the best business decisions and save money at the same time.
Why creative thinking is so important in data science
Creativity in data science can be seen in anything from innovative modeling, thinking up original ways to collect data, developing new tools, and being able to visualize data process a few years down the line.
Professor Gómez explains the role of data in today’s economy
Juan Pedro Gómez, Finance Professor at IE University, gives us some insight on how data is used in economics.
Humans and technology: breaking down giant data sets together
Data is one of the main drivers of economic growth in the digital era. When properly harnessed, it can represent the main source of many companies’ revenue, generating thousands of dollars of income.
How significant is the influence of technology on humans?
We spend an increasing amount of time online. Work, play, and everything in between can be done with a wireless router and a laptop. For many, our quick adjustment to this life-changing invention is a little unsettling. But is it really that bad?
How a deeper knowledge of human behavior is shaping organizations
Humans are complicated animals. Getting to the bottom of why we do the things we do, what drives our desires, and our strategy for connecting with the world is no easy task. Yet, today there are more tools than ever at our disposal to help understand our actions. From ever-improving scientific understanding of the mind […]
The perks of being a Data & Business Analytics student
Are you ready to become part of the next generation of data-driven experts that will redefine businesses and societies?
The best jobs of 2018 are in Data Science
2012 was a good year for data scientists. Harvard Business Review published an article titled “Data Scientist: The Sexiest Job of the 21st Century”.
How big data is changing business
So how is big data changing the way businesses look and act? Take a peek at these five ways big data continues to revolutionize business.
Data and Business Analytics with Rafif Srour Daher
The Bachelor in Data and Business Analytics is a brand new undergraduate program at IE University that allows students use the latest data analytics tools.
The scoop on IEU’s Bachelor in Data and Business Analytics
IE University has handcrafted its Bachelor in Data Science to keep up with the growing demand for data science education.
Data and Business Analytics trends to watch
Employers are on the lookout for unique and creative communicators equipped with strong problem-solving and teamwork skills.
What makes data & business analytics one of the sexiest careers?
In October 2012, an article written in the Harvard Business Review claimed that data scientist would be the sexiest job of the 21st century.
The top 5 most promising careers of the future
At IE University, we pride ourselves on our ability to prepare students for today’s ever-evolving job market.
Become a Data and Business Analyst at IE University
Data is the most important asset an organization possesses and, if used well, it can allow leaders to make important and impactful decisions.
The Power of Millions joined by Technology
Human computation combines the power of information processing systems and biological brains to solve problems.
The new world of business and technology
With technology taking over, companies are now implementing more precise tech strategies to dominate the market.
Emerging careers: What is a Big Data scientist?
A Big Data scientist is someone with the a set of tech skills, including coding, statistics, machine learning, database management and others.
IE University LawX: Big Data and law
While the impact of new technology and big data has been felt universally, there does appear to be one industry in particular that has seemingly avoided the big data revolution altogether.