Lara de Mesa, Head of Responsible Banking at Banco Santander, shares her view on economics’ role in the modern world.

Economics is a fast-paced field of study that constantly evolves alongside advances in technology and the behavioral sciences. The economists of tomorrow must be able to understand how economic motivations and social concerns interact with new transformative technologies in order to master the modern world’s progressively complex economy.

As part of IE University’s new Bachelor in Economics, students will learn about human behavior, economic environments, and global markets, enabling them to grasp the new reality of economics and how it affects the diverse world we live in. Our future-forward, innovative, and career-focused program equips students with the skills they need to drive economic transformation, business efficiency, and digital growth in a tech-driven era.

The Bachelor in Economics is a stimulating program that sets out to apply the fundamental principles that underpin economics into the context of our currently evolving digital and tech era.

This program takes learning one step further than simply teaching traditional economics; our professors apply their knowledge of the current landscape of economics to the classrooms so that students are able to learn the key implications of technology within this sector. Largely left out of similar programs, the Bachelor in Economics includes the implications of automation, e-platforms, and the circular and sharing economy. Students also build upon their knowledge of the internet of things, artificial intelligence, machine learning, analytics, and big data—namely focusing on how these affect decision making and policies within a local and global environment.

Furthermore, at IE University, we understand the importance of understanding the economy from a global perspective as means to understanding the impact it may have on international relations, governments, and organizations. As such, our professors ensure you are able to drive economic transformation, growth, and efficiency on a global scale.

To mark the launch of our new program on October 3rd, IE University invited industry experts to share their views on the impact of modern economics on the world we live in.

Lara de Mesa, Head of Responsible Banking at Banco Santander, is in charge of sustainably developing the company’s business and corporate activity. She explains the sustained relevance of economics to our changing world, and shares the skills she looks for when recruiting a member of her own team.

Economics helps you to assign a range of scarce resources to different fields of life, and banking is one of them. It’s a subject area that always helps you get answers to the questions that we come across in our day-to-day lives, and the banking industry is facing many challenging questions ahead.

Economics is very wide, and that’s why it’s a great degree to study. It’s about studying mankind and life—you can apply economics to many aspects, both professionally and personally.

When I look for someone to join my team, having strong skills and tools that make you able to analyse complex problems is important, but in addition to that I would say attitude. In professional life, as important as it is to get good answers, it’s even more important to ask the right questions. So finding people who have curiosity in many fields, and who have a positive attitude to engage with other people—to be constructive and to look for solutions, not to just focus on problems, but to actively look for solutions—is what matters most.”

Lara de Mesa
Bachelor in Economics Banner

Economics allows you to understand the science behind how humans allocate their limited resources in both the public and private sectors, as well as their own individual lives. By applying this knowledge to implement changes in policy and markets, economists can help a huge range of industries overcome the challenges they are facing in our changing society.