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Mateo Ploquin: innovating the digital world one startup at a time

Inspired by a statistic—75% of Americans were found to be concerned about their data but didn’t know how to take action—Mateo realized there was no existing solution, and took it upon himself to fix it. He contacted a wealth of experienced and knowledgeable IE University students to design his startup, Shield. Together they have entered the competitive tech industry, and are on their way to becoming global players.

“We often face criticism that our company goes against the innovative wave of the digital world. To this, we answer: what is the purpose of innovation if it’s not profited by the people?”

Giving the power back to the people

With a core focus on people needing to be able to control their data, the Shield startup was born. Shield’s mission is to add value—not manipulation—to the digital world.

Data is the new gold, and it’s driving change across various industries. It is the only identifier that gives ownership to individuals. Mateo’s startup wants to reappropriate earnings from this “new gold” back to the people. Pursuing his interest in data, Mateo aims to decrease the dominance of tech companies and facilitate economic growth on an individual scale. Before Shield, Mateo describes how data has been exploited and profited from by large corporations. Shield is disrupting this trend.

“Population empowerment is at the heart of Shield’s purpose.”

Given the importance of data in the modern world, Mateo is focused on the ethical implications associated with it and what Shield can do about them. He believes companies should be more upfront and transparent with customers when handling consumer data. With this in mind, his aspirations are strongly rooted in data privacy and control as human rights.

Shooting for the stars

As an early-stage entrepreneur, Mateo plans to impact as many people as possible. His technological ambition is driven by his “go big or go home” philosophy, and he is constantly inspired by the modern success stories about tech advances we could only have dreamed of decades before.

“Shield is aiming to redefine the data market worldwide. Shield has become much more than a startup—it’s a movement.”

From the initial stages up to today, Mateo has recruited from the IE University student body for his founding team. He is very grateful for the community that helped get Shield off the ground. In fact, Mateo will provide Shield’s services free-of-charge to all IE University students to gain their valuable insights and to move forward with people at the core of the startup. In the short term, they aspire to develop a quality product, test and validate it, and then expand to other markets and functionalities within the community they are creating.

What’s next for Shield?

Looking to the future, Shield aims to manage and redesign what it means to be online. The startup is striving to “democratize data control for everyone, not just the knowledgeable.” Although their initial development is currently in Spain, they have their eye on expanding to Latin America due to its market size.

Mateo Ploquin is an inspiration to all IE University students keen on building their own startups from the ground up. From a single statistic to a global vision making its mark on the digital world, there is no limit to what Shield can achieve.

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Abdul is originally from Pakistan, but has lived and studied around the world. His global education experience has made him eager to learn about different cultures and has allowed him to gain new perspectives.

He moved to the US for a year when he was 15 as part of the Kennedy Lugar Youth Exchange & Study program. After this, Abdul attended the United World College in the Netherlands to complete his International Baccalaureate high school diploma. In fact, he earned a full scholarship to study there—one of his greatest achievements considering the low intake of Pakistani students each year. Building upon his international outlook, Abdul chose IE University thanks to its tight-knit community and his program’s professional approach, which he believes has helped him greatly on his educational journey. What’s more, Abdul believes that IE University’s focus on being analytical and efficient is not something that all universities offer. He also enjoys working with others so that he can learn from their experiences and take his understanding of the world beyond the classroom.

Outside of his studies, Abdul takes part in a range of activities. He was a class representative for two academic years, and worked his way up from a member of the academic committee, to advisor to the president, and finally to president of the student government in 2021. He has also interned in the IE University Marketing Department, is the founder and director of IE Think podcasts, and is the campus director for the Hult Prize. Moreover, Abdul is a valued member of the hockey team. His other hobbies include tennis, reading about the banking industry, day trading and exploring philosophical questions.

Abdul is not afraid to dream big and strive for the best, but stays away from the idea of being a perfectionist. In the not too distant future, he sees himself working as a financial analyst alongside his master’s. He then plans to start his own firm that combines both customer service and research to create a customer-centric banking system.

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