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Nicole Benadon

About me

Nicole is a skilled Marketing Specialist with a strong foundation in both Communications and Digital Marketing. Her academic journey began with a degree in Communications from the University of San Andrés in Argentina, followed by an enriching experience studying abroad at the University of Westminster in London. Nicole’s passion for customer experience and innovation led her to Madrid, where she earned a Master’s in Customer Experience and Innovation at IE Business School, culminating in her project winning Best Project 2022.

Nicole has built her career around enhancing customer engagement through data-driven marketing strategies. Now at IE University, she specializes in the Science & Technology sector, crafting personalized marketing campaigns that resonate with her audience and foster lasting connections with the brand.

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Nicole Benadon

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The Bachelor in Behavior and Social Sciences is a unique program that focuses on human behavior. Students emerge …
In preparation for the new Bachelor in Applied Mathematics program, starting in September 2023, IE School of Science …

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IE University is at the forefront of higher education and, with our new collaboration with the Royal Spanish …

From mathematics degree to data-driven e-commerce Oriol Caudevilla Torros’ day-to-day work at eBay is remarkably varied. In addition …

STEM is an integrative approach to learning that combines the knowledge areas of science, technology, engineering and mathematics. …