Business & Entrepreneurship

5 reasons to pursue a Dual Degree in Business Administration and Design

@Business & Entrepreneurship

hello Traditional business standards would not put an executive and a designer in the same meeting. Not any more. Now more than ever, success in business requires a delicate balance of both left- and right-brained approaches.

Ghizlane Laaouej speaks about the Cuatrecasas Virtual Summer Week

@Business & Entrepreneurship

hello Due to the COVID-19 pandemic, law firms have had to cancel Law firm shadowing week, but Cuatrecasas has taken it upon themselves to organize…

Starting a Dual Degree at IEU? Check out what our students say about first year

@Business & Entrepreneurship

hello What made you decide to study the Dual Degree in Business Administration & Data and Business Analytics? Out of all of the different university…

IE University students prove that entrepreneurship can’t be put on hold

@Business & Entrepreneurship

hello Innovation and entrepreneurship are at the core of IE University life, stretching across all bachelor programs regardless of the school or subject matter.

Alum advice for future Business Administration students

@Business & Entrepreneurship

hello IE University Bachelor in Business Administration alum, Miguel Delgado, offers his advice for future students. He answers the most frequently asked questions based on his experience as a student at IE University.

The world’s biggest gig: How the gig economy will change in the future

@Business & Entrepreneurship

hello It was once more used in bars and other music venues, but now the term “gig” has grown to include any job that is paid per project, as opposed to on a salary.

Benedikt Scholz: a student’s experience at PIMCO’s latest virtual event

@Business & Entrepreneurship

hello As virtual events become more accepted, students are beginning to see the value they represent.

Busy, determined, adaptable: Sophie exemplifies the IE University's community

@Business & Entrepreneurship

hello Sophie Verbeek is a busy woman, but has found the time during her studies at IE University to learn much about both herself and matters outside the classroom.

Insider tips for incoming Dual Degree in Business Administration and Laws students

@Business & Entrepreneurship

hello What are the essential things to know before starting the Dual Degree in Business Administration and Laws? One of our students, shares her insights so that you know what to expect first hand.

Discover the Commercial & Conflict of Laws Challenge from three students’ perspectives

@Business & Entrepreneurship

hello Each year, IE University puts on the Commercial & Conflict of Laws Challenge, a competition that allows law students to roll up their sleeves and get hands-on experience in the legal world.

Silvia Gómez tells us about Virtual Citi Insight 2020

@Business & Entrepreneurship

hello Second-year Politics, Law, and Economics student Silvia Gómez was selected some months back to participate in the Citi Insight Program (spring internship), after preparing her application and interviews for this highly competitive opportunity with her advisor from the Talent & Careers department at our Segovia campus.

Benjamin Preisler on his virtual insight with BNP Paribas

@Business & Entrepreneurship

hello Every year, top international banks organize Spring Insight Weeks for students who are two years away from graduating. Being selected to participate in these events—which are usually held in London—is a testimony to participants’ success, as extremely qualified candidates from all over the world apply for very limited spaces.

Eduardo González Canal’s virtual internship at Wayra

@Business & Entrepreneurship

hello The Coronavirus pandemic has forced students to drastically change their lifestyles and spend more time indoors than they ever imagined.

Moot Court: Ecab Vazquez on personal and professional success

@Business & Entrepreneurship

hello Ecab Vazquez, born in Mexico City, intensive training in the martial arts from a young age honed a competitive spirit that he now considers vital to his academic achievements and his recent success with Team IE in the regional stages of the Moot Court competition.

IE Law students at EHRMC: an interview with team members

@Business & Entrepreneurship

hello The European Human Rights Moot Court Competition is a truly unique opportunity to put the study of human rights law into action.

IE University hosts annual BBA Business Plan Challenge

@Business & Entrepreneurship

hello Every year, IE University organizes the BBA Business Plan Challenge. The competition welcomes 44 business students from ten countries, selected for their high academic profile.

Moot Court Success for Team IE: An interview with Paula Belén

@Business & Entrepreneurship

hello IE University is delighted with the success of our law students at this year’s European Human Rights Moot Court Competition.

ONTIER Mentoring Experience program for Law Students

@Business & Entrepreneurship

hello At IE University, we’re always looking for new ways to help our talented students achieve their professional goals. For this reason, we’ve partnered with internationally top-ranked law firm ONTIER to help our lawyers of tomorrow kick-start their careers.

Determined student reflects on her involvement with the Honours Program.

@Business & Entrepreneurship

hello The Honours Program puts a spotlight on exceptional bachelor students from across IE University. Invitation to the program is coordinated by the Honours Program Committee and extended to determined and driven students with an academic performance ranked in the top 5% of their program.

Ignacio Llopis on participating in the Amazon Campus Challenge

@Business & Entrepreneurship

hello IE University encourages students to participate in a wide range of extracurricular activities and events as a way to enhance their professional profiles.

Darrald & Bailey share their insights on the AlC 2020

@Business & Entrepreneurship

hello IE University’s Darrald Webb and Bailey de Villiers were two of the multiple IE University students selected to participate in the Alternative Investments Conference 2020.

Business Plan Challenge 2020: A bright vision for the future

@Business & Entrepreneurship

hello After a lot of hard work putting their ideas to paper and ironing out the smallest details, seven teams of IE University students gathered to pitch their up-and-coming business ideas at this year’s edition of the annual Business Plan Challenge.

What’s wrong with GDP as a measurement of wealth?

@Business & Entrepreneurship

hello We’re finally emerging from the aftermath of the recession that began in 2007. But with financial crisis still fresh in the minds of many, younger generations are questioning the economic approaches of the past. Most significantly, they’re questioning GDP.

Dual Degrees: how combining two fields is the way forward

@Business & Entrepreneurship

hello What it’s like to study Bachelor in Laws and Bachelor in International Relations in the same classroom: 3 students’ perspectives

Women in Business club: empowerment of women

@Business & Entrepreneurship

hello Anabela Morey, Leader of IE University’s Women in Business Club, tells us about her journey to success.

IE University Alum Luis Martinez De Carvajal on working at Cisco and Google

@Business & Entrepreneurship

hello Luis Martinez de Carvajal, digital strategist at Cisco, tells us about his career. He’s vocal on IE University, Richard Branson, Google and making enough noise to be heard at the top.

IE University graduate lands dream job at Loewe

@Business & Entrepreneurship

hello "My four years of studying the Bachelor in International Relations taught me how to work well under pressure—something that is essential in this department."

Meet Richard and Anci, founders at 11 Studio and Minma in Spain and China

@Business & Entrepreneurship

hello Here, they share with us a bit about their journeys, their inspiration, and what they believe it takes to get a startup off the ground.

The School-Life Balance

@Business & Entrepreneurship

hello Juggling school and life can be a challenge, but Bachelor in Data and Business Analytics student Ryan has found the right way to balance them both.

Meet Camila, a student who is cultivating her passion

@Business & Entrepreneurship

hello Get to know Camila Barbagallo, a Bachelor in Data and Business Analytics student, who came to IE University with a plan of study that has slightly changed thanks to the opportunities she has received while on campus.

Dual Degree student Virginia Riera joins McKinsey full time

@Business & Entrepreneurship

hello Following her summer internship at McKinsey & Co., Dual Degree in Business Administration and Law student Virginia Riera has received a full-time offer to join them after her graduation in 2020.

Dana Lakkis: Securing a full-time position after two RBI internships

@Business & Entrepreneurship

hello Dana, who is ranked among the top in her class, is fluent in five languages and has lived in six different countries, has received the offer to join the prestigious RBI Leadership Development Program. 

How behavioral sciences can improve company performance

@Business & Entrepreneurship

hello When the right behaviors become ingrained in employees, companies can create a more sustainable work culture and achieve superior performance.

The negotiation skills and keywords that will help you seal the deal

@#GOINGTOIEU

hello No-Deal Brexit, the Iran deal, the Paris Agreement—sometimes it feels as if the future of the world rests on our negotiation skills. And the truth is, sometimes, it sort of does. From business, to politics, to personal relationships, being able to navigate the rocky landscape of “the deal” is key to success across the board.

IE University student Eva Jodar attends the BCG Women’s Bootcamp Spain 2019

@Business & Entrepreneurship

hello The Boston Consulting Group (BCG) Women’s Bootcamp is a recruitment event with a deep dive into strategic consulting, organized for young female talent by top consulting firm BCG.  IE University student, Eva Jodar, was selected for the latest edition of the event.

Antonios Kouroutakis on Comparative Law Methodology

@#GOINGTOIEU

hello Antonios Kouroutakis is an assistant professor with a strong background in the education management industry. We sat down with him to discuss his approach to delivering classes at IE University

Sealing the deal as an assertive negotiator

@Business & Entrepreneurship

hello The days of fist-banging and the loudest voice winning are over and done. Although some might still use these tactics to negotiate everything from a business deal to what they eat for lunch, aggressive behavior has been proven unsuccessful in fostering win-win relationships that lead to productive and prosperous businesses.

IE University students create the first rental service for mobile batteries powered by renewable energy

@Business & Entrepreneurship

hello uPower will launch in Madrid with a network of over 100 stations located in bars, restaurants, and museums

AI in the classroom: how artificial intelligence is changing law students’ day-to-day lives

@Business & Entrepreneurship

hello It’s clear that the law industry is undergoing a fundamental shift in the way firms work, with AI and machine learning leading the way for workflow and process optimization.

IEU Labs hold a Social Hackathon to address the planet’s environmental crisis

@Business & Entrepreneurship

hello We chatted with some of the IEU Labs students to hear more about their experience at the Social Hackathon and the ideas behind their award-winning projects.

Alejandra Rubira tells us about her experience working at Amazon

@Business & Entrepreneurship

hello We asked Alejandra a few questions about her experience as an intern at Amazon, and how she feels her time at IE University helped her

Why clear negotiation priorities are essential for success

@#GOINGTOIEU

hello Negotiating can be extremely complicated. Establishing your ideal end goal should always be your first step. it’s important to have clear negotiation priorities.

IEU alum’s startup to revolutionize Spain’s senior-housing sector

@#GOINGTOIEU

hello After leaving IE University, Pablo Otero has launched his own startup based on providing easy access to housing for senior citizens.

How to become an expert in strategic innovation

@Business & Entrepreneurship

hello Strategic innovation isn’t just about lightbulb moments and "eureka!" exclamations. New roles have to be created, employees must be trained in new skills.

How a good negotiation strategy can transform your business

@Business & Entrepreneurship

hello A good negotiation strategy is more than something individual professionals should develop to get what they want, or a skill to list on their…

6 tips for surviving complex negotiations

@Business & Entrepreneurship

hello Taking part in complex negotiations is challenging, even for the world’s top diplomats, executives, and sales professionals.

Think like an entrepreneur: Getting into the right mindset

@Business & Entrepreneurship

hello Dedication, overcoming failure, taking risks, communication, vision, inspiration, and innovation are traits that we need to think like an entrepreneur.

5 ways to drive positive change in a business

@Business & Entrepreneurship

hello It’s no secret: businesses have to constantly change the way they operate to keep up in the fast-paced digital era.

5 businesses that are creating value for society

@Business & Entrepreneurship

hello Companies that create value for society use business thinking to solve the problems that have traditionally been considered social issues.

Active listening: the key to successful negotiations

@Business & Entrepreneurship

hello Think about a time you’ve tried to persuade someone to do something. How did it go? Did you use any tactics to get your desired result?

Why is a business model important?

@Business & Entrepreneurship

hello A business model may seem like a straightforward concept. But the term has shifted and changed over time. Today, if a company is incapable of creating an innovative and flexible business model, that could be its downfall.

Four IEU students participate in the Global Business Simulation

@Business & Entrepreneurship

hello On April 30th, students took part in the IE Global Business Simulation, in which they were tasked with formulating a strategic plan for business expansion.

How the sharing economy is disrupting business

@Business & Entrepreneurship

hello With digital technologies and mobile devices making it easier than ever to access shared services, the sharing economy has become a part of everyday society.

Annual Business Plan Challenge a success

@Business & Entrepreneurship

hello On May 10th, students from all years and academic programs gathered together for the sixth annual Business Plan Challenge.

The Champ Camp: building champion people

@Business & Entrepreneurship

hello Waleed Abu Nada, a Dual Degree in Business Administration and Laws student from Jordan, created the Champ Camp: a project to help the refugees in this hometown.

4 jobs to watch in the field of Behavior and Social Sciences

@Business & Entrepreneurship

hello IE University’s new Bachelor in Behavior and Social Sciences provides the knowledge, skills, and experience you need to understand human behavior.

How can the Bachelor in Information Systems Management innovate?

@Business & Entrepreneurship

hello What makes companies like Google, Amazon, and Apple stand out from the rest? They are the barrier-breakers, the innovators.

IEU student at the LSE Alternative Investments Conference

@#GOINGTOIEU

hello At IE University, we pride ourselves on our ability to open doors and provide our students with access to career-making opportunities.

How the BBA will lead you to international success

@#GOINGTOIEU

hello The Bachelor in Business Administration at IE University is an international business program led by IE Business School. The effortless combination of learning and…

The best bachelor’s degrees for aspiring entrepreneurs

@Business & Entrepreneurship

hello Entrepreneurship pumps through our veins at IE University. It is the core of who we are, as each day on campus, students have the opportunity to unleash their creativity and pursue an entrepreneurial venture

Meet Natalia, a BBA graduate currently working at Nike

@Business & Entrepreneurship

hello Natalia Riera, after finishing her degree, was accepted at Nike to work in the digital marketing department at the European headquarters.

5 ways a Dual Degree in BBA + IR can boost your career prospects

@#GOINGTOIEU

hello The Dual Degree in Business Administration and International Relations is a challenging yet thought-provoking degree, which delves into the world of international affairs and business. Students study a well-rounded program with a focus on political, economic, and social systems and how they interact with the world of business.

How BBA & Laws is a perfect combination for tomorrow's job market

@#GOINGTOIEU

hello This Dual Degree allows students to pursue a range of careers, aligning their passions with an acquired skill-set, ready for anywhere their aspirations may…

Discover the Dual Degree in BBA & Data and Business Analytics

@#GOINGTOIEU

hello Dual Degrees at IE University are multidisciplinary programs which incorporate key fundamental knowledge of two different sectors. They are specially designed so that each…

A Vegan Startup Project at IE University

@#GOINGTOIEU

hello High-quality “leather” pieces for young people, sold at affordable prices. The idea is very attractive. If the handbags, wallets and purses are made of…

6 careers you can carve out with a Dual Degree in Laws + IR

@Business & Entrepreneurship

hello Students pursuing the Dual Degree in Laws and International Relations are motivated and determined individuals who are ready to build a better world through a range of different careers.

Learn how to become a game-changer

@Business & Entrepreneurship

hello Great leaders don’t accept the status quo—they’re game-changers. A game-changer isn’t someone who takes a backseat and lets others make an impact. To be a game-changer, you have to be willing to shake things up and take risks in order to achieve your goals and have success in any business venture.

Learn of the BBA Business Challenge from its Executive Director

@Business & Entrepreneurship

hello The first edition of the IE University BBA Business Challenge was a massive success, welcoming 32 Business Administration students from eight universities from all over the world, including China, Canada, Sweden, Australia, Norway, Spain, and the US. The competition was held on IE University’s campus in Segovia this past February 2019.

Politics, Law & Economics students participate in GAWA project

@Business & Entrepreneurship

hello At a conference, IE Students were given the opportunity to present their research, focusing on the impact opportunities and the role of cooperatives in Colombia

A Politics, Law & Economics student shares his experience at IEU

@Business & Entrepreneurship

hello While originally enrolling in a different bachelor’s degree at IE University, when the PLE program was introduced, he took a brave leap of faith.

An overview of Politics, Law and Economics MOOT competitions

@Business & Entrepreneurship

hello Politics, Law and Economics (PLE) is a degree that will often challenge students with situations related to their field of study.

Meet Hanna, a law student who won the White & Case Award in 2017

@Business & Entrepreneurship

hello White & Case is one of the most highly-respected and leading law firms in the world and offers an award to the Law student with the most exceptional Research thesis

How debating is helping shape our future global leaders

@Business & Entrepreneurship

hello To truly become an innovative changemaker on a global scale one must be able to work outside of their comfort zone and express their opinions.

Meet Maria, a law student who won the White & Case Award in 2018

@Business & Entrepreneurship

hello White & Case is one of the most highly-respected and leading law firms in the world and offers an award to the Law student with the most exceptional Research thesis

Find out what a recruiter at Amazon looks for in candidates

@Business & Entrepreneurship

hello We spoke with Laura Juan Arroyo, a recruiter at Amazon based in London, and got the inside scoop on what she looks for to find the perfect candidate.

How big data is changing business

@Business & Entrepreneurship

hello So how is big data changing the way businesses look and act? Take a peek at these five ways big data continues to revolutionize business.

Four emerging subfields in the world of economics

@Business & Entrepreneurship

hello If you’re interested in studying economics, and are also drawn to cutting-edge innovation, consider these four emerging subfields as potential areas of study:

Success Story: Interview with Andrea Castillo

@Business & Entrepreneurship

hello Andrea studied the Bachelor’s of Business Administration. She is a business analyst at A.T. Kearney, since January 9th, 2017.

Success Story: Interview with Eric Cuevas

@Business & Entrepreneurship

hello Eric is a Bachelor’s of Business Administration graduate. He is an associate at Morgan Stanley since 2015. Learn more about Eric.

Why PLE & Big Data are the perfect pair for tomorrow's job market

@Business & Entrepreneurship

hello The new Dual Degree in PLE and Data & Business Analytics will help you gain strong analytical skills by experimenting with the latest data technologies and tools applied to the political, legal, and economic fields.

6 careers you can land with a Dual Degree in PPLE & Data Analytics

@Business & Entrepreneurship

hello IE University’s new Dual Degree in PLE and Data & Business Analytics is a unique bachelor that allows students to use the latest technology.

Telma Posse explain's her experience at Google

@Business & Entrepreneurship

hello Telma explains her experience working at Google in Dublin

IEU students intern over the summer thanks to ‘Becas Santander’

@Business & Entrepreneurship

hello For the last couple of years, IE University has received a number of grants from Banco Santander for students wanting to do internships in Spain.

Luis García De La Cruz interns at Nike

@Business & Entrepreneurship

hello During his last year of the Bachelor in Psychology, student and sports lover Luis García de la Cruz was selected for a Human Resources internship at Nike’s Headquarters in The Netherlands, thanks to a job listing he saw on the IE Career Portal.

“Innovation will shape the 21st century”

@Business & Entrepreneurship

hello Ana Martínez Valls received the IE Student Award, a prize awarded from the graduating class of 2015, who best reflects the university’s principles.

Cheyenne Uribe: “I feel like a citizen of the world”

@Business & Entrepreneurship

hello This young Swiss student lived in several countries before moving to Segovia where she’s studying a Dual Degree in Law and International Relations.

IE University Career Report: Class of 2017

@Business & Entrepreneurship

hello We are glad to announce that 94% of IE University’s Class of 2017 job seekers reported they were currently employed. Read more.

Meet Lou, an inspiring and unstoppable student

@Business & Entrepreneurship

hello Lou Ladoire belongs to Generation Z, which follows the millennials. This generation is made up of entrepreneurs who speak several languages, learn quickly, are self-taught, and know that a combination of talent and drive is what will ultimately open up a range of opportunities.

Belén Moroño at the UBS Talent Lab

@Business & Entrepreneurship

hello Belén first got in contact with UBS at the UBS Female Talent Dinner in Madrid, which she was invited to after applying through IE. After that, she was selected for their Talent Lab, which took place this month in London.

Entrepreneurship: Interview with Almustafa Mahmoud

@Business & Entrepreneurship

hello BLVCK APPAREL is an independent fashion label with the goal of creating pieces of clothing that are not really meant to be used as clothing.

Armando Martin wins the Jumping Talent 2018 Competition

@Business & Entrepreneurship

hello This event brings together nearly 100 of the top student talents in Spain and 12 large corporations including Bricomart, Burguer King, Calidad Pascual, EY, Hilti, Indra, Leroy Merlin, LG, MediaSetEspaña, Saint-Gobain and Banco Santander.

Valentina shares her experience at the OECD Summer Internship

@Business & Entrepreneurship

hello Interning at the The Organisation for Economic Co-operation and Development is a dream come true for many students.

Three IE University graduates created their own company: Cutnut

@Business & Entrepreneurship

hello Three IE University students, Teiko Wilenius (Dual Degree in BBA and LL.B.), Philipp Nette (BBA) and Benjamin Ranft (BBA), have become entrepreneurs after completing their studies and starting their own company. They have been  featured in this year's Forbes 30 under 30 list for European media and marketing. 

An artistic and inspiring Italian

@Business & Entrepreneurship

hello This young Italian, who has an average grade of 9, believes that part of her academic success is due to the fact that she is a person who is consistent in everything she does, and she never gives up.

In the footsteps of Almustafa Mahmoud

@Business & Entrepreneurship

hello Far away from Glasgow, a nine-year-old Iraqi boy named Almustafa Mahmoud Khalid watched the match from his home in Baghdad.  He felt immense joy: Zidane, his soccer hero, an icon for many Arab fans, building his legacy. 15 years later, that memory is still very much alive for Almustafa, who is about to graduate with a Bachelor in Communication from IE University.

The Segovian who witnessed Obama’s final speech to the UN

@Business & Entrepreneurship

hello Without a doubt Elena’s passion for international politics and relations goes way back. 

The unstoppable cosmopolitan Australian

@Business & Entrepreneurship

hello Despite being born in such an amazing city as Perth, Daniel always liked adventure, and even as a child he felt the need to leave Australia

“Orderly,” a cleaning company that makes students’ lives easier

@Business & Entrepreneurship

hello “Orderly” is a platform where, amongst other services, anyone can hire a cleaner for their home, simply and securely.

Meet Irene, a graduate currently working at JP Morgan

@Business & Entrepreneurship

hello She’s still finishing up her studies but already secured a job with US banking giant JP Morgan in their London offices, the financial capital of Europe.

The young humanitarian entrepreneur

@Business & Entrepreneurship

hello “Being an entrepreneur doesn’t just mean being able to set up a business, it’s much more: entrepreneurship is about taking action.”

Calum Hedigan, the non-conformist scottish

@Business & Entrepreneurship

hello Calum’s story is one of an intellectually curious young man eager to take on a challenge. He demonstrated interest in education and language learning.

IEU Bachelor of Laws Students Take Part in the LWOW KickOff Event

@Business & Entrepreneurship

hello Students from the IE Law School began their journey in the Law Without Walls (LWOW) competition in St. Gallen, Switzerland.

“Pet Cupid,” the app that helps your pet find love

@Business & Entrepreneurship

hello “Pet Cupid” is a fresh idea that arose from the enthusiasm of a group of college entrepreneurs at IE University, studying subjects as diverse as International Relations, Information Systems Management, and Law.

The 3 hottest European startups of 2017

@Business & Entrepreneurship

hello At IE we're all about entrepreneurship and innovation, so it’s only natural that we're keeping an eye out for this year’s most exciting startups.

6 things to consider before starting a business

@Business & Entrepreneurship

hello In spite of the many challenges of entrepreneurship, pursuing a career in this field can be hugely rewarding, and in some cases, life-changing.

The top 5 most promising careers of the future

@Business & Entrepreneurship

hello At IE University, we pride ourselves on our ability to prepare students for today’s ever-evolving job market.

Change is the only certainty; how our BBA helps you to drive it

@Business & Entrepreneurship

hello Not many people can claim to fully understand Amazon’s recent decision to buy Whole Foods, a supermarket chain. And who foresaw that Google would move into the automobile business? The only certainty in the world these days is change.

The new world of business and technology

@Business & Entrepreneurship

hello With technology taking over, companies are now implementing more precise tech strategies to dominate the market.

Meet Rebeca, a Dutch graduate currently working at Google

@Business & Entrepreneurship

hello IE University wants to play a leading role in making sure that the 21st century belongs equally to women and men, particularly in the world of business and entrepreneurship.

Why digital entrepreneurs are the new world leaders

@Business & Entrepreneurship

hello Innovation is a state of mind. Learning the right mental tools can enable a new generation of digital entrepreneurs to make a difference to humanity.

And the young will lead the old: managing age diversity

@Business & Entrepreneurship

hello Managing age diversity: Innovation in workplace organization is called for to bring out the positive potential of a greater generational mix in the office.

A driverless future is around the corner - automated vehicles

@Business & Entrepreneurship

hello Fully automated vehicles will change industries from transportation to farming, while truly smart cars open vast horizons in the services sector.

Is universal basic income going to happen?

@Business & Entrepreneurship

hello From Finland to India, governments are sizing up the potential benefits of a single payment for all.

Will online legal solutions mean justice for all?

@Business & Entrepreneurship

hello More courts are going virtual for conflict resolution following the lead of internet giant eBay.

The importance of behavioral economics for marketers

@Business & Entrepreneurship

hello Successful marketers must have a profound understanding of the consumer’s thought process in order to create a successful marketing campaign.

Connecting the leaders of tomorrow with a new corporate world

@Business & Entrepreneurship

hello The old vertical career ladder has been washed away by a tide of globalization and a new generation’s changing aspirations.

Meet techie entrepreneur Alexander Kunzmann

@Business & Entrepreneurship

hello Alexander Kunzman is currently a student in the IE University Bachelor of Information Systems Management program, which focuses on Technology and Innovation Management.

Young Entrepreneurs: Lucía Sánchez

@Business & Entrepreneurship

hello Lucía Sánchez Pozo is a 15-year-old entrepreneur who has already developed three games.

Young Entrepreneurs: Asier Sarasua

@Business & Entrepreneurship

hello Asier is a Class of 2016 BBA graduate with a deep-rooted passion for entrepreneurship.